AAR Experts
You can't storm-proof a roof, but you can prepare it
Storm preparation starts when the forecast is clear. Home and building owners often ask what they can do to protect a roof before severe weather arrives. After more than four decades in roofing, my answer usually begins with an important distinction: you cannot make a roof storm-proof. What you can ...
Roof coatings versus full replacement for sustainability
AAR Expert Brittany Wimbish says sustainability is about not wasting what you have, while also being realistic about its condition. When we talk about sustainability in roofing, it doesn’t always mean starting over with a brand-new roof. Sometimes it means getting more life out of the roof you already have. That’s ...
Before and after the storm: Your monsoon roof checklist
AAR Expert Henry Staggs says when the storms roll in, preparation pays off. Monsoon season in Arizona officially kicks off on June 15, and around here, that date means more than just watching the sky for that first wall of dust. Every year, our team marks the start of the season ...
Know your roof before the next wind and rainstorm arrives
Keeping water moving and addressing small issues early can extend a roof’s lifespan. If you’ve been in roofing in Western Washington long enough, you know our weather likes to keep us on our toes. We don't necessarily deal with the extreme conditions other parts of the country see, but we do ...
Preparedness is the key to surviving severe weather
Ask A Roofer Expert Will Lorenz says staying on top of minor repairs puts you ahead of the game. Editor's note: The following is the transcript of a live interview with Will Lorenz of General Coatings. You can read the interview below, listen to the podcast or watch the recording. Lauren ...
The best way to extend the life of your roof isn't what most people think
AAR Expert John Kenney says maintenance doesn't just help your roof last longer — it helps protect your home, your budget and your peace of mind. One of the first questions homeowners ask after installing a new roof is, "How long should it last?" It's a fair question, but after ...
Preventative maintenance vs. reactive roof repairs
AskARoofer Expert Brittany Wimbish says it's less expensive to maintain a roof than it is to react to a failure in the system. When I think about commercial roofing, one thing always comes to mind: it's almost always less expensive to maintain a roof than it is to react to a ...
Why maintenance is the cheapest insurance policy you'll ever buy
AskARoofer Expert Wendy Marvin says maintenance helps your roof help you. I get this question all the time, "My roof looks fine, why do I need to have it inspected?" Here's the thing. By the time a roof "looks" bad from the ground, you're usually already past the cheap fix and ...
The roof overhead: Shifting from crisis management to asset protection
AskARoofer Expert Henry Staggs says that roof maintenance helps property owners get ahead of wear and tear. For most property owners, the roof is the ultimate embodiment of "out of sight, out of mind" until water begins dripping through the ceiling. Yet, your roof is easily one of the single largest ...
The unexpected benefit of roofing maintenance
AskARoofer Expert Will Lorenz discusses how maintenance calls can build trust in client relationships. Editor's note: The following is the transcript of a live interview with Will Lorenz of General Coatings. You can read the interview below, listen to the podcast or watch the recording. Lauren White: Hello everyone, my name is ...
