Emma Peterson, Senior Content Developer
Technology is changing our world – and our industry
By Emma Peterson. How roofing supply partners like CDS are helping contractors adapt to a connected world with digital tools. We are currently in what some experts are calling “the digital age.” This era is characterized by the rapid development of technology-based tools that fundamentally change how we access information, ...
Top April articles: Boosting operations in the office and the field
By Emma Peterson. Learn about the state of the outdoor industry by reading our top OCS articles for April. In the outdoor contracting world, April showers don’t just herald in May flowers; they usher in the busiest season of work for contractors. And here at OutdoorCoffeeShop™ (OCS), it has been ...
Designing visualization tools for the modern contractor
By Emma Peterson. Piers Dormeyer shares how Eagleview One helps contractors better understand structures with 3D modeling. Recently, Piers Dormeyer, the CEO of Eagleview, stopped by for a Roofing Road Trips® episode focused on their new platform, Eagleview One, and how it equips contractors with the tools needed to ...
Seeing the big picture
By Emma Peterson. How the Farnsworth Group fosters business growth by helping contractors and other professionals better understand the market around them. One of the hardest parts of running a business is balancing the day-to-day tasks while also working on big picture planning. To dive into how data can help ...
Investing in people, not just positions
By Emma Peterson. Learn how intentional training and care builds teams that grow and succeed in the long-term. As labor shortages continue and workforce expectations shift, companies can no longer afford to treat onboarding as a minor checklist or training as a one-time event. Instead, they must find ways ...
From a father’s DIY solution to industry-leading products
By Emma Peterson. Peter Daich shares the story behind Daich Coatings’ durable, affordable renewal solutions. In a new episode of From the Ground Up™, Karol Weyman sat down with Peter Daich, the president of Daich Coatings, to talk about their 40-year history of creating innovative stone coatings, high-performance paints ...
Top April articles: Donations, thatching, accessories and more
By Emma Peterson. Check out the top articles on AskARoofer from April 2026! At the end of each month, the AskARoofer™ (AAR) team looks back at the articles we published that month to see what our readers were most interested in! This month, our top-read list featured stories of giving ...
Top April articles: International partnerships and stories of giving back
By Emma Peterson. April showers bring...a lot of interesting articles to The Coffee Shops™! As we leave the month of April behind and look towards May’s summer sunshine and peak construction season, we wanted to take a moment to look back at all the articles we published in the ...
Don’t miss out on MBCEA’s annual conference
By Emma Peterson. From topic choices to networking events, the MBCEA team works tirelessly to make their annual conference a must-attend each year. There are a lot of different conferences, expos and events happening across the roofing industry, with each having their own niches and benefits for attendees. To learn ...
Go beyond the surface of fluid-applied roofing
By Emma Peterson. Learn why more professionals are treating fluid-applied roofing as membranes. Fluid-applied roof systems are exactly what they sound like – roofing systems that are applied in a liquid (fluid) form. Once they are installed, they then cure into a seamless, waterproof barrier across the roof substrate. ...
