Westlake Royal Roofing Solutions
Unified Steel: Strength, style and sustainability
By Emma Peterson. Learn how stone-coated steel roofing delivers unmatched protection and performance. Across the country, homeowners are in the market for roofing materials that not only deliver powerful durability, but also premium curb appeal and long-term performance. And that’s exactly what Westlake Royal Roofing Solution’s Unified Steel brand ...
Storm-ready roofing
By Emma Peterson. Learn how Unified Steel’s stone-coated roofing stands up to hurricanes, ice dams, snow and HOA demands. In 2025 the Guardian reported that “ extreme events are becoming more frequent, longer lasting and more severe, with last year’s figures reaching twice that of the 2003-2020 average.” With ...
Exploring the different residential metal roofing options
By Mitch Heitsch, Westlake Royal Building Products. Residential metal roofing is often discussed in terms of standing seam and stone-coated steel, what's the difference? Metal roofing has seen substantial growth in residential markets, from low single digits to the mid-teens over the past two decades, as homeowners increasingly associate metal with strength, ...
Westlake Royal Building Products™ will unveil new products, host installation clinics at the 2026 International Roofing Expo
The manufacturer will feature products from its extensive collection of roofing brands and will host installation clinics and product demonstrations throughout the event. Westlake Royal Building Products™ (Westlake Royal), a Westlake company (NYSE: WLK), is bringing innovation and expertise to the 2026 International Roofing Expo (IRE), January 20 to 22, 2026, ...
Transform your home’s curb appeal with the DaVinci® Roofscapes Top Down Color™ Visualizer
By DaVinci Roofscapes. A free, fun and powerful tool for homeowners. Whether you’re planning to sell your home or simply want to fall in love with it all over again, curb appeal is key. The exterior of your house is the first thing people notice, and a fresh, attractive look can make ...
Take your Tapco bender to the next level
By Emma Peterson. Learn how Tapco’s brake accessories boost efficiency when metal bending. Tapco Tools’ metal bending brakes have become known in the roofing and construction industries for their durability, portability and accuracy. With over 50 years of engineering experience behind them, these brakes “help contractors work smarter, faster and ...
Westlake Royal Building Products™ announces the DaVinci® Roofscapes Masterpiece Contractor 2025 Projects of the Year
This year’s winners comprise five residential projects and two commercial projects from across the U.S. Westlake Royal Building Products™ (Westlake Royal), a Westlake company (NYSE: WLK), has honored seven standout roofing projects with the 2025 DaVinci® Masterpiece Contractor Project of the Year Awards. The annual award recognizes projects built with DaVinci ...
Roofing in a winter wonderland
By Emma Peterson. How Unified Steel products keep contractors working in the cold season. For many roofers, the colder season means slower business and more downtime. This is because traditional asphalt shingles do not install well at temperatures below 40°F (they will begin cracking due to lost flexibility). But it ...
The 41st annual CRA show is on the calendar!
By Emma Peterson. Don’t miss this opportunity to network and learn with over 1,200 installers, builders, architects, manufacturers and roofing professionals. Since 1985, the Colorado Roofing Association (CRA) has hosted a Table Top Trade Show to help foster community and connections in the roofing industry. This year, the show ...
Built to withstand winter’s worst
By Emma Peterson. How Unified Steel™ Stone Coated Roofing protects against wind, hail, snow and ice. While any season can present challenges for a roof system, wintertime brings a unique combination of wind, ice, snow and other stormy weather that really puts roofing materials to the test. Luckily, this is ...
