Jenny Yu, Writer & Reporter
The trade show designed for the Latino community
By Jenny Yu. Learn about the unconventional origin of the NAHICA and how it carved out its own niche to serve Latinos in the industry. In the roofing industry, there are so many amazing opportunities for networking and ongoing education at expos and trade shows. Most of these events ...
For roofers, by roofers
By Jenny Yu. Learn how investing in the right equipment can help change the narrative of your business and the roofing industry. In this episode of the AskARoofer podcast, Lauren White spoke with Sam Beiler from Equipter and Mario Aguilar from Lemus Construction about the benefits of debris management ...
La feria diseñada para la comunidad latina
Por Jenny Yu, traducido por Jessica Bravo. Conoce el origen poco convencional de NAHICA y cómo logró abrirse camino para servir a los latinos en la industria. En la industria del techado, existen muchísimas oportunidades increíbles para hacer contactos y seguir aprendiendo en expos y ferias comerciales. La mayoría ...
This cutter provides performance for professionals
By Jenny Yu. Discover Malco Tools’ newest innovation in their TurboShear® line built for precision, power and performance. Top-performing roofing professionals need access to the latest and greatest tools and Malco Tools just announced their newest: the Malco TurboShear® Rotary Panel Cutter (TSPC1). Ideal for cutting roofing and siding ...
Ventilation that expands performance
By Jenny Yu. This vent is up for METALCON’s 2025 Top Product Awards. Marco Industries’ new Metal Roofing Gooseneck Vent is in the running for a METALCON 2025 Top Product Award, marking a notable recognition for the company’s latest innovation. The Metal Roofing Gooseneck Vent is engineered specifically ...
Innovative coastal roofing solution shines bright
By Jenny Yu. With rising demand and proven performance, Armored Coast gives roofers a stronger, more affordable alternative to aluminum on the coast. At this year’s Florida Roofing and Sheet Metal Contractors Association (FRSA) Convention & Expo, attendees got an inside look at one of the industry’s most talked ...
Re-roofing before the next hurricane
By Jenny Yu. Learn how IKO provided top-tier service and partnership for a client from beginning to end. After enduring two hurricanes, Chalmette Mall in Louisiana needed a new roof to prepare for yet another storm: Hurricane Francine. They turned to Prime Texas Metal Roofs and IKO Industries to ...
Shooting your shot
By Jenny Yu. Learn how one company got its start from recognizing a need and filling it. Have you ever had an idea for a product but figured somebody else had already made it? The story behind TUBOS is an example of how one person nurtured their idea into ...
3 C’s of onsite branding: Clarity, color, call to action
By Jenny Yu. Learn how to elevate trust, professionalism and brand awareness with Equipter’s newest feature. In this episode of Roofing Road Trips®, Heidi J. Ellsworth sat down with Sam and Dave Beiler of Equipter to discuss a new feature to the Equipter 4000 that allows contractors to order the ...
The benefits of AWIP's loyalty dealer programs
By Jenny Yu. Explore the benefits of joining one of AWIP’s loyalty programs to help grow your business. With the rise of insulated metal panels (IMPs) in the construction industry, access to training and support is one sure way to have a competitive edge. In an episode of MetalCast, ...
