AskARoofer

Emma Peterson, Senior Content Developer

One industry, many career options

One industry, many career options

By Emma Peterson. Introducing students to commercial roofing through the SkillsUSA competition. Encompassing more than 400,000 individuals, SkillsUSA is the number one development organization for the trades. SkillsUSA is organized around regional, state and national contests that encourage the best from participating industry leaders, students and instructors. Included in the contests are ...


Overcoming the digital learning curve with Beacon

Overcoming the digital learning curve with Beacon

By Emma Peterson. Learn how to save time and money with the Beacon Pro+ platform. In a recent Read Listen Watch® (RLW), Gabriela Fornino of Beacon Building Products stopped by to chat with Karen Edwards about eCommerce and utilizing digital management tools in the roofing industry. These types of management tools and ...


5 cities, 7 programs, 1 goal

5 cities, 7 programs, 1 goal

By Emma Peterson. Learn how Tremco Rising Stars program is building the future of the roofing industry. Tremco takes pride in going beyond providing high-performance solutions for the building envelope and supporting construction professionals in a variety of ways. A great example of this is their Rising Stars program which ...


Maximizing Roof Performance with SlopeShield® Plus SA

Maximizing Roof Performance with SlopeShield® Plus SA

By Emma Peterson. A high-performance membrane designed for exceptional moisture protection and job site efficiency. Anyone who has worked on a job site knows that moisture can derail even the best-laid plans. Informed by National Roofing Contractors Association and IIBEC guidelines, moisture infiltration driven by air movement can compromise the roof system, ...


A Canadian partnership built to last: Madge Custom Roofing and IKO Industries

A Canadian partnership built to last: Madge Custom Roofing and IKO Industries

By Emma Peterson. Learn how IKO helps this ROOFPRO adapt to industry shifts. IKO Industries’ ROOFPROs® are known for their high-quality work and craftsmanship. They have been chosen by IKO for the ROOFPRO program, which is a partnership that supports contractors using IKO products with rebates, discounts, trainings and other resources. Just ...


Investing in energy efficiency

Investing in energy efficiency

By Emma Peterson. Learn how an $18.1M grant is powering Hawaiʻi’s push for energy efficiency. Building a more environmentally friendly future is not only crucial to mitigating the future effects of climate change, but it also provides economic and health benefits for people right now. A huge part of doing this is ...


You don’t want to miss NERCA’s 97th Roofing Convention and Tradeshow

You don’t want to miss NERCA’s 97th Roofing Convention and Tradeshow

By Emma Peterson. Get ready to figure out what exit you’re taking on the Jersey turnpike as you head to Atlantic City for one of the biggest regional roofing events in the country. The North / East Roofing Contractors Association (NERCA) is a regional association for Connecticut, Maine, Massachusetts, New Hampshire, New ...


Cheer on your team with the SRS Xtreme Tailgate Vehicle!

Cheer on your team with the SRS Xtreme Tailgate Vehicle!

By Emma Peterson. The 2025 SRS/Heritage XTV MLS tour will be rolling into a city near you; and you don’t want to miss it! Looking for a fun way to meet other professionals in the industry? Look no further than this tour, which is a collaboration between SRS Distribution and Heritage. Attendees ...


Cheer on your team with the SRS Xtreme Tailgate Vehicle!

¡Anima a tu equipo con el SRS Xtreme Tailgate Vehicle!

Por Emma Peterson, traducido por Jessica Bravo. ¡La gira 2025 SRS/Heritage XTV MLS llegará a una ciudad cerca de ti; y no te la querrás perder! ¿Buscas una forma divertida de conocer a otros profesionales de la industria? No busques más, esta gira es una colaboración entre SRS Distribution y ...


Navigating a tariff-defined market

Navigating a tariff-defined market

By Emma Peterson. Learn about the challenges and opportunities tariffs present to the building and construction industries. Speakers Bureau is one of RoofersCoffeeShops®'s newer initiatives. It aims to connect professional speakers and experts in the industry to events and opportunities. RoofersCoffeeShop President Heidi J. Ellsworth explained a bit about the inspiration for ...


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