Emma Peterson, Senior Content Developer
Growing with gutters
By Emma Peterson. Retain customers and grow your margins by adding gutters to your offerings. In a new MetalTalk, Heidi J. Ellsworth sits down with Tim MacVeigh who works for SRS Building Products to talk about how contractors can expand their offerings to boost their revenue. Tim has been a ...
Get on the roof with Heidi J. Ellsworth and Jan Bagnall
By Emma Peterson. You don’t want to miss this special CoatingsTalk where our crew will be coming to you LIVE from the roof with Pli-Dek! Mark your calendar for August 13, 2025, 9:00 a.m. PT (12:00 p.m. ET) because we are bringing you onto the roof with a special CoatingsTalk! ...
Stewarding our land
By Emma Peterson. Learn about the importance of invasive plant management. “What is this place going to look like when my grandkids are my age?” This is the question that Kyle Lybarger posed on a video on his social media. Kyle has a degree in forestry from Alabama A&M ...
Designing Palm Springs
By Emma Peterson. Dive into the history behind some of the classic and sophisticated desert landscapes that make Palm Springs, California iconic. When you think of California, you probably think of Hollywood glitz and glam. And nothing is more iconic of this elegant and sophisticated aesthetic than Palm Springs. But ...
Build an oasis
By Emma Peterson. Learn how to design a lush, resort-style poolside without the constant cleanup of leaves and other debris. When you bring up the idea of plants around a pool, many people hesitate. We’ve all seen overgrown pools that have leaves clogging the filter, require constant algae treatments and ...
Top July articles: Training, technology and federal shifts
By Emma Peterson. Looking back at the last month at The Coffee Shops™! Construction season is in full swing with the long summer days and better weather. Here at The Coffee Shops™ we have also been busy this last month! One of our most-read articles from July 2025 came ...
Storm season solutions
By Emma Peterson. Tools like the Equipter 4000 help roofing crews rebuild in the aftermath of a storm with less stress and more efficiency. In the roofing industry, there tends to be ebbs and flows in terms of work. One of the most common examples of this is the uptick ...
Exploring green walls, roofs and spaces around the world
By Emma Peterson. Recent graduate Valentina Casab-Klescova shares insights into how cities can incorporate green design to improve their built environments. Last May, Valentina Casab-Klescova graduated from Pacific University in Oregon with a double major in applied sustainability and international studies. Her final project at school combined those two fields ...
Immigration, injunctions and overtime: Legal changes from July 2025
By Emma Peterson. Key takeaways for the roofing industry from the July legal landscape. July marks the halfway point of 2025 and a lot has happened since the start of the year! To help contractors keep up with all the legal changes and updates, Trent Cotney of Adams and Reese ...
Two and a half years in and still standing strong
By Emma Peterson. Industry expert shares how installing Unified Steel products helped keep his home secure. When it comes to finding a durable and high-performance roofing product, getting actual homeowner feedback compared to only seeing a sales sheer makes all the difference. In fact, customer testimonials can tell you ...
