Women are strengthening the industry from the ground up

By Jesse Sanchez. 

NAWIC showcases how women across the industry are helping construction companies grow while addressing workforce challenges. 

Construction companies across the country are facing a clear and persistent challenge; a shortage of skilled labor that continues to impact project timelines, job capacity and long-term growth. During Women in Construction Week, companies like All Craft Exteriors are using the moment to recognize a group that is already helping address that gap: women working across both field and operational roles. 

Organized by the National Association of Women in Construction (NAWIC), the annual event highlights the contributions of women in an industry that has historically been predominantly male-populated. At All Craft Exteriors, those contributions are not confined to a single role or department. Instead, they are embedded throughout the organization, from siding crews in the field to leadership and administrative functions that keep projects moving. 

That range of impact is reflected in the experience of Micayla Reimers, who joined a siding crew after working in health care. Her transition represents a broader shift, as more workers from outside the trades begin to recognize the appeal of hands-on work with visible outcomes. “Like anybody new to the trades, she’s got a lot to learn,” her foreman Josh says. “But she’s coming along pretty good.” Head of production Matt Peterson adds, “Micayla started in October and worked straight through the winter. That’s not easy. I admire anybody who sticks it out and keeps showing up.” 

While Micayla’s path is individual, it reflects a measurable industry trend. According to the U.S. Bureau of Labor Statistics, women make up roughly 11% of the construction workforce, with even lower participation in skilled trade roles. At the same time, demand for labor continues to rise, particularly in residential and infrastructure sectors, placing additional pressure on an already limited talent pool. 

Equally important, however, are the roles that support construction beyond the jobsite. At All Craft Exteriors, customer support representative Hayley Howard, accounts receivable specialist Lori Dondlinger, bookkeeper and human resources manager Ashley Wilcox and general manager Jewels DeCorsey each contribute to the company’s daily operations and long-term stability. Jewels is also a member of National Women in Roofing (NWIR), supporting broader industry efforts through education, mentorship and networking. 

Taken together, these contributions point to a larger conclusion. Expanding opportunities for women in construction is not simply about representation, it is a practical response to workforce demand and a necessary step toward building a more resilient industry. 

Learn more about how women are strengthening construction teams, expanding the workforce and driving long-term industry resilience from the ground up!