Jesse Sanchez, Writer
Offering contractors a lighter path to premium roofing
By Jesse Sanchez. A real slate roof without the weight or labor burden? READYSLATE might just be the game-changer contractors didn’t know they needed. In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sat down with Morgan Cathey, sales director at Vermont Slate Company, to talk about a ...
Global growth, local roots: Reshaping roofing operations
By Jesse Sanchez. National expansion fueled by seamless software integration and unified operations. O’Hara’s Son Roofing, better known as OSR, has seen growth most companies can only dream about, a consistent 40 percent increase year over year for the past five years. Now, with its national service program taking shape ...
Tough roof, smart fix: Leveling up onsite solutions
By Jesse Sanchez. A line of no-nonsense products tackles rooftop repairs with durability, ease and speed. Roof leaks don’t wait for dry weather or business hours. Enter RepairBoss®, a lineup of professional-grade products that work when and where it counts, rain or shine, in heat or cold, on old coatings ...
Roofing software veteran makes bold push into project management
By Jesse Sanchez. After 22 years in the game, this company sets its sights on simplifying job site chaos, one feature at a time. In the noisy halls of the International Roofing Expo (IRE), where industry veterans and startups collide, one familiar name returned with a sharper edge this year. ...
How roofing service departments can scale smarter
By Jesse Sanchez. Peer group insights reveal why processes, not products, hold the key to growth. Scaling a service department can feel like trying to run a restaurant during rush hour with no kitchen staff and no recipes. That’s how Tracy Donels, co-founder of Service First Solutions, frames the challenge ...
Veteran roofer brings passion and precision to service strategy
By Jesse Sanchez. With nearly 25 years in construction, a seasoned pro is helping roofing contractors streamline their service departments, one strategic step at a time. In this episode of Roofing Road Trips®, veteran commercial roofing pro Ellisha Loftus shares how her decades of experience have shaped a strategic, people-first ...
Building contractor loyalty from the ground up
By Jesse Sanchez. A construction industry veteran is banking on trust, tools and training to define the next era of business growth. CertainTeed, a company with more than 120 years of history in the building materials sector, is placing relationships at the core of its contractor initiatives. Backed by the ...
Future focus: New tools and stronger customer focus
By Jesse Sanchez. This industry mainstay is pushing forward with fresh ideas and a renewed focus on what users need most. Software veteran Dataforma continues to prove that after 22 years, evolution is still its game. Founded in 2004, the project management platform tailored for contractors is making waves ...
Redefining roof protection
By Jesse Sanchez. This new underlayment combines energy efficiency with Class A fire resistance. A new roofing underlayment is turning heads in the construction and building materials industries for its powerful mix of fire resistance and thermal performance. Valor Thermal by Sol-R-Skin™, a joint effort from Eagle Roofing Products and ...
Making a strategic leap into the U.S. roofing market
By Jesse Sanchez. Acquisition signals a deeper push into PVC systems and single-ply roofing solutions. Kingspan, a global insulation and building envelope leader based in Kingscourt, Ireland, has announced its acquisition of Grapevine, Texas-based IB Roof Systems™ — marking the company’s first direct move into the U.S. single-ply roofing market. ...
