Newsroom
Dutch Quality Stone® introduces first brick profile, Handformed Brick™, at 2025 International Builders’ Show
Handformed Brick is an elevated tumbled brick design and configuration molded from authentic bricks with textured variations and robust dimensions. Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE:WLK) debuts Handformed BrickTM, a new, elevated tumbled brick profile from Dutch Quality Stone®, at this year’s International Builders' Show (IBS) in ...
Learn about roofing from the experts themselves
By Emma Peterson. AskARoofer Minisodes are a great way to learn more about the roof above your head! Here at AskARoofer (AAR), we know that life gets busy, and time is a hot commodity. This is why we developed the AAR Minisode podcast series! Each episode of this series is ...
5 factors that affect a roof’s lifespan
By Trevor Underwood, DECRA Metal Roofing. Learn how top roofing materials perform over the years. Editor’s note: Share this information with your customers who want to learn more about the longevity of their roof. A roof is a large investment, which means that durability and longevity are key factors when it comes to ...
11 years, 6 teams, 1 competition
By Lauren White. This year’s Student Competition tests participants on their roofing knowledge and management skills in creating an innovative solution for local hotel. Day two of the 2025 International Roofing Expo (IRE) started with the 11th annual Roofing Alliance Construction Management Student Competition. This year, 10 teams competed throughout the year, ...
Maximize your tax savings with metal roof solar attachments made in the USA
The IRA and Domestic Content Bonus Credit are meant to make clean energy more affordable for Americans, create new jobs and help building owners and homeowners embrace renewable energy for their projects. The Inflation Reduction Act (IRA) offers valuable tax incentives for renewable energy projects, including a 30% Investment Tax Credit ...
How metal roofing stands up to extreme weather
By Trevor Underwood, DECRA Metal Roofing. Discover what makes roofing material qualify for a Class 4 Hail Rating. Hailstorms can wreak havoc on homes, but not all roofing materials are up to the challenge. Class 4 hail has been compared to throwing baseballs at 70 mph, but what exactly does ...
Westlake Royal Building Products™ introduces new colors offerings for Newpoint™ Concrete Roof Tile
Arizona, California and Nevada markets to receive an expanded selection of nature-inspired concrete tile colors. Westlake Royal Building Products™ (Westlake Royal), a Westlake company (NYSE:WLK), is proud to announce the expansion of its Newpoint™ Concrete Roof Tile brand. The expansion includes seven new colors from our California, Arizona and Nevada manufacturing ...
DaVinci® Roofscapes launches two new single-width slate colors: Rock Ridge and Aurora
Both colors deliver the stunning variations found in natural quarried slate while providing long-lasting performance. Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE:WLK) announces two new colors from its DaVinci® Roofscapes brand – Rock Ridge and Aurora. Expanding its Single-Width Slate profile offerings, these two new color additions featured ...
Lunching and learning with RT3
By Lauren White. Tractile is transforming the roofing industry one solar tile at a time. The Roofing Technology Think Tank (RT3) gathered together Tuesday afternoon of International Roofing Expo (IRE) week with some new friends from Tractile. Based out of Australia, the owner and inventor of Tractile, Jason Perkins, and Lloyd Alcorn ...
Re-roofing isn't a spring home improvement project to be taken lightly: Industry expert share 12 essential tips to get the job done right
Is this the year you finally stop putting off replacing the roof on your home? Industry experts weigh in on how homeowners can make wise re-roofing decisions by asking the right questions to ensure the best value, protection and peace of mind for their home. Spring is the time when homeowners ...
