Newsroom
Understanding the truth about your roof
By Emma Peterson. Join us as we bust seven common roofing myths – and explain how your roof really works. Whether you’ve heard the myth that metal roofs will sound like a drum solo in the rain to the idea that solar panels only work on sunny days, there are ...
Viotell Metal Concepts is the June R-Club Roofer of the Month!
By Emma Peterson. Learn about the company that focuses on the roofs that others run from. Every month, we choose a Roofer of the Month – a member of our R-Club contractor program that showcases excellent craftsmanship and customer service. For June 2026, the chosen contractor is Viotell Metal Concepts! ...
Roofing community rallies for Oregon homeowner
By The Coffee Shops™. During National Roofing Week, the National Women in Roofing Oregon Council helped coordinate a roof replacement for a Portland homeowner in need. For the past three years, the National Women in Roofing (NWIR) Oregon Council has partnered with Catalyst NW during National Roofing Week to provide complimentary ...
Financial benefits homeowners need to consider
By Anna Lockhart. Do you know the best way to save on home renovations or roofing projects? Here’s how! No matter the time of year, there’s one thing that is always at the top of mind for homeowners – how will certain purchases impact my taxes? And with that ...
Metal siding on the rise: How performance, data and design are reshaping exterior walls
By Heidi J. Ellsworth. Fire resistance, durability and design innovation are driving new demand. Metal siding is experiencing significant growth across residential and light commercial construction, and the reasons go far beyond aesthetics. In 2026, homeowners and contractors are increasingly choosing metal wall systems because they solve some of the ...
New cool surfaces toolkit site provides public with resources and knowledge base
The Cool Surfaces Toolkit is designed to make trusted, science-based information on cool roofs, walls and pavements more accessible to a broad range of audiences. The Cool Roof Rating Council (CRRC) has released a new Cool Surfaces Toolkit microsite featuring informational resources about solar-reflective “cool” roofs, exterior walls and pavements. ...
Maximizing fire resistance with metal
By Anna Lockhart. Taking a closer look at the most common ways metal roofing materials help protect homes and businesses from wildfires. Across the western United States and Canada, wildfire season poses a serious risk to people and their homes. Building intentionally with fire protection in mind is ...
Why the next generation of homeowners should care about longevity
By Megan Ellsworth, The Coffee Shops™. Taking a look at what historic slate roofs can teach us about building for the future. In a world where so many products are designed to be replaced every few years, there is something incredibly powerful about materials built to last for generations. That ...
A remedy for aging infrastructure
By Greenwood Industries. Reroofing and historic preservation for building envelopes. Nearly half of all U.S. commercial buildings were constructed before 1980, and many are now reaching a point where major systems require replacement or restoration. As these systems age, roof assemblies, masonry façades and waterproofing systems that have performed for decades begin ...
Golf-ball sized hail bounces off Select Shake Roof
By DaVinci Roofscapes. The story of a just-in-time installation giving a homeowner relief in the face of a storm. Josh Maggard is a lucky man. How lucky? Just two days after his DaVinci Select Shake roof was installed on May 13, 2025, a storm came through his neighborhood dropping golf ball sized ...
